Perspectives
News & Views
Resolutions, research, news, and thought leadership from around the nation.
How Turin is Turning a Dead Industrial Area into an Innovation Hub
What does it take to revitalize a city that has lost its major industry? Here’s how the “Detroit of Italy” blended innovation and grit for its sparkling renaissance.
Mastering Mobile Local Destination Marketing
Consumers want to take action now, and local businesses that are ready to serve up the most relevant-right-now info in a speedy, user-focused experience will win their loyalty.
Three City Websites That Make Us Want to Visit
City websites are often the online equivalent of watching paint dry in a painfully bland color. Here are 3 cities that make us want to stand in their lines.
5 Things You Can Do Today to Boost Your Online Reputation
Don’t kill that Facebook page just yet. Digital marketing and online reputation tips & tools for local businesses from Facebook, Google, and Instagram inside!
The True Value of a Good Content Writer
Your content – the text on your website, in your Facebook Page posts, in your Tweets and on your flyers – is what keeps eyeballs on your brand and products.
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